Brand Career Management Monthly Tip Sheet
June 2018

Hello Everyone,

Happy Father’s Day to all of the Dads out there (and to anyone who feels like a Father in some capacity)! Last issue, we focused on motherhood and careers. Of course, this month we turn our attention to fatherhood and careers for the theme of our curated posts.

For the LinkedIn Tip of the Month, we share insights on the new layout for the top section of your profile (otherwise known as the snapshot). As I write this, my profile has not yet changed but I know it will be rolled out over time. Maybe you have noticed this on your profile already?

Finally, I’d like to thank Beth Luberecki for interviewing and quoting me in her Washington Post article on Why you should still be updating your LinkedIn profile.

Warmest regards,

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Have You Noticed that LinkedIn Is Changing the Design of the Top of Your Profile?
Once again, LinkedIn surprised us with a new profile layout. Upon the discovery by my colleague Beth, she sent me an email sharing her shock and disbelief because she had just finalized preparations of screenshots for a LinkedIn presentation the night before. Unfortunately, the next day, she saw the change. She had my sympathy. I hate it when that happens (and it seems like it happens to many LinkedIn trainers). That is how I initially learned about this new change.

Geoff Desreumaux of was able to get an official confirmation that this is really happening (not just a beta trial). He also found out that it’s only on the desktop version for now.

Below is an example of how the new look displays (thanks to “the same Beth” for sharing a screenshot of her view of my profile. She is a fellow LinkedIn Expert from Frederick County).

Example of new LinkedIn profile display

This change only affects the top part of your profile (the snapshot), mainly rearranging the placement of your summary content. Your profile picture is now going to appear on the left side instead of in the middle of your background image. Also, they brought your contact information into the snapshot, whereas before it was to the right of this box. Because these are minor changes, this new design should not be too disruptive to your LinkedIn experience.


The posts below share data about men and careers, along with insights on fatherhood and parenting.

We begin with some data provided by The Ladders that suggests men’s income is slipping (while women’s income is rising).

Next from SharpHeels, Dr. Urmimala Sarkar shares some excellent career advice given by her father that has helped shape who she is today.

Rory Brown shares the insights he gained from taking time off to be a stay-at-home Dad (he’s now back in the workforce working for Xplore for Success, a company that promotes gender equity.

Finally, from, Jeff Haden shares 10 ways that parents help their children grow into successful adults.



I will be speaking at the Broadneck Branch of the Anne Arundel Public Library on Figuring Out Your Next Career Move on Monday, September 17 from 7 pm to 8:30 pm. After August 31st, you will be able to register for this free session.

The 3rd Edition of The Essential Guide to Career Certifications is an electronic publication featuring 50+ career industry credentials. Each entry includes the certification name and area of focus, a verified link to the training provider’s website, costs involved, program length, eligibility criteria and renewal requirements.

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Paula Brand - MS, GCDF, CPRW, JCTC

Paula Brand – MS, GCDF, CPRW, JCTC
As an experienced Career Counselor & Coach, my mission is to inspire you to manage your career by embracing LinkedIn! Reach your career goals faster by letting me show you how to use LinkedIn more effectively. By staying on top of the constant changes, I can save you time and make this process much easier.

Write to: or call me at 443-254-8173.

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